In various discussion forums the question is often asked, “What is efficient article marketing?”. There is no single answer to this complex question, because there is so much more than meets the eye. It is reminiscent of the story of the elephant and the 6 blind men.
The first guy touched one of the legs, so to him, an elephant was like a pillar. The dude who was checking out the tail, said it was very much like a rope. A third man, had felt one of the tusks, and he said they both were wrong, because an elephant, is really like a big solid pipe.
Yet another guy spoke up. He had just been touching the trunk. “I don’t know what you 3 have been drinking”, he said, “but an elephant is obviously like a tree branch”. Then the guy who was feeling the belly of the beast laughed and said they all were wrong, because an elephant is obviously like a wall. The last blind man, who had been checking out one of the ears, reported that an elephant, is like a large, flat, hand fan that you can use to keep yourself cool.
There was a 7th man there that day. He happened to have sight and he also happened to be wise. Hold told them that while that all were right in their own way, they were all wrong at the same time, because each was only appreciating a particular part of this majestic animal. And, so it is with article marketing. For example, one person might only be interested in using it to help her make affiliate commissions.
Still, a different online entrepreneur might tell you that article marketing is for selling products that you own, because you get to keep every penny of profit yourself. Yet somebody else could say that the only reason they are interested in it is for branding purposes. Then another one might stipulate that the real reason for doing it is to establish yourself around the world as an expert in your chosen field; a true authority.
Then out of nowhere you might hear someone screaming that article marketing is called bum marketing, because you can do it on a bum’s budget, for absolutely free. And therefore, it is meant for newcomers who haven’t made money yet. It’s just perfect for them, she says.
Right after that, somebody might say that, to the contrary, it is only for marketers who have made enough money to hire others to write all their articles for them. He says that it is perfect for them, because they can make money with it, and not really have to work. Another marketer might be adamant, that it is all about search engine optimization, getting backlinks and free website traffic.
So now, you can see how apparent it is that just as there are many parts to an elephant, there an many aspects to their method of doing business on the internet. Who is prepared to render final judgment on this issue?
Do you wonder what the wise man from the story might have to say on this? If you close your eyes, you can imagine him saying that there is no one answer to the question, “What is successful article marketing?”. He might say that it all depends upon your intention. For instance, if all you want from it is to make Clickbank affiliate profits, and you are able to do so, then that counts as much as anything else, even if it doesn’t take advantage of the rest of its potential. A premium article marketing service can design an article syndication plan that is right for your unique circumstances.