Global warming and Green House Effect are major environmental problems that are responsible for ecological imbalance. Carbon emissions from vehicles and factories have resulted in increasing environmental pollution and there is a drastic climate change throughout the earth. At the same time, environmental awareness and concern have triggered the green movement. Green hosting has made its debut to make the hosting industry environment-friendly. The power consumption rate of the hosting industry has been increasing in proportion to the incredible reach of the Internet. The demand on resources has led various hosting providers to embrace the emerging green trend.
Green hosting service powers the infrastructure and servers of the datacenter with energy generated from wind turbines, solar panels and hydroelectric generators, all of which are renewable sources. Many hosting companies have installed their own solar energy generators and wind mills to operate their web servers. Installation of such generators is a one-time expenditure that renders self-sufficiency and brings more profits for the web host.
It has been estimated that an average website generates about 20mg of carbon dioxide each second, and that the Internet could cause 50 million tons of carbon dioxide emissions by the year 2020. Besides hosting companies, consumers can also favor the environment by taking measures to create greener websites. Another means to contribute is by choosing server computers that are energy-efficient and devoid of materials that sensitize the environment. Energy Star and Electronic Product Environment Assessment Tool (EPEAT) are among the rating systems used to rate the environmental impact of computers. Carbon offsets are sold by many businesses and they help offset the energy consumption of websites. Several countries encourage eco-friendly web hosting and green hosts also qualify for tax benefits.
The green movement helps bring a favorable balance between ecology and technology, as the balance is mandatory for sustaining survival on the earth. Green energy has enabled hosting providers to save millions of dollars that would have otherwise been used to draw energy from planetary resources. Green energy has not only helped preserve valuable natural resources to regenerate for the coming generations but also helped lessen the threat to the ozone layer and maintain the important ecological system. Environment-conscious consumers willingly opt for hosting providers that have gone green. Green web hosting enables web hosts to save on energy costs so that they can offer good bargains and cost-effective hosting services for customers.